Baotou INST Magnetic New Materials Shareholding Co., Ltd.
英思特
301622
Shenzhen Stock Exchange
Company Profile
1.Deep cultivation of technical barriers in the consumer electronics field The magnetic components serve as the "invisible backbone" of consumer electronics. From energy conversion to human-machine interaction, their performance directly determines operational efficiency, reliability, functional limits, and user experience. Rare earth permanent magnet devices in consumer electronics integrate core technologies from multiple disciplines, including materials science, electromagnetics, precision machining, and eco-friendly recycling, representing a high-end manufacturing sector characterized by technological intensity. End-users demand exceptional consistency, stability, corrosion resistance, and precision in magnetic properties, creating significant technical barriers. Manufacturers must accumulate extensive data on material formulations, process parameters, and performance metrics through years of R&D and mass production validation. Continuous strict process control and optimization are essential to ensure stability and consistency of these critical parameters. New entrants typically require prolonged technical exploration and accumulation to gradually approach leading companies 'expertise, making systematic mastery of relevant technologies and processes challenging in the short term. Consequently, this field demonstrates notable advantages with substantial technical thresholds. 2.Customized Services and R&D Capabilities The company's magnetic circuit design aims to maximize cost savings through optimized component structures and material selection: achieving superior magnetic performance with fewer raw materials. The company's manufacturing processes are market-driven, continuously pursuing technological advancements. It has mastered core technologies in key production stages and possesses mature capabilities in automated equipment R&D, which can further enhance product quality, improve production efficiency, and reduce costs. During the reporting period, the company increased R&D investment to 32.6498 million yuan, accounting for 5.51% of operating revenue. As of June 30,2025, it had obtained 26 registered trademarks, 25 software copyrights, 48 invention patents, and 310 utility models. Since its establishment, the company has dedicated itself to building a high-level R&D and management team, optimizing production processes to maintain leading-edge capabilities. This has cultivated a professional R&D team with technical expertise and innovative spirit. Core technical personnel all possess rare earth permanent magnet backgrounds and extensive experience, ensuring reliable support for continuous technological innovation. 3.The Trust Advantage with Brand Customers The company primarily serves international renowned clients, maintaining close collaboration with key partners. Based on client needs, it continuously develops magnetic material solutions tailored to new products. Through technical coordination and forward-looking R&D, the company actively explores high-potential application scenarios within client ecosystems, laying the foundation for future collaborations and performance growth. With outstanding product quality and efficient customer service, the company has earned trust and support from numerous brand clients. The long-term cooperative relationship has not only consolidated the company's market position in magnetic materials but also driven sustained business growth and expanded market share. Furthermore, the company emphasizes in-depth client communication, regularly gathering and analyzing customer needs to ensure its products and services remain at the forefront of the market, thereby enhancing customer loyalty. 4.Geographical Advantages The company is located in Baotou, Inner Mongolia, where the Bayan Obo Mine—renowned as the "World Capital of Rare Earth" —holds the title of the world's largest light rare earth deposit. Baotou focuses on building "China's largest rare earth new materials base and a globally leading rare earth application hub." The surrounding area features upstream enterprises covering rare earth mining, separation, metal smelting, magnetic material production, and rough processing, forming a relatively complete rare earth material supply chain. Supported by national industrial policies, Baotou's ongoing "Two Rare Earth Bases" project has further strengthened local resource development capabilities. Meanwhile, the relatively low labor costs in Northwest China, combined with favorable rare earth industry policies, provide fundamental guarantees for the company's raw material stability, cost control, and market competitiveness.
Full description
1. Main Business and Product Portfolio The company is a high-tech enterprise primarily engaged in the research, development, manufacturing, and sales of rare earth permanent magnet materials application devices. Focusing on the terminal application technology development of magnetic components, the company provides comprehensive solutions including magnetic circuit design, precision processing, surface treatment, and intelligent assembly. Based on customer requirements for functionality and product design, the company participates in the development of magnetic components for new products, and provide full technical support for the design, prototyping, testing, and optimization of magnetic devices. The company’s main products include single-magnet application devices and magnetic assembly application devices, which are used in laptops, tablets, smartphones, electronic accessories, smart home devices, electric motor products,electric vehicle, and robotics. Since the company establishment, it has remained deeply rooted in the consumer electronics field. With strong R&D and design capabilities, advanced manufacturing processes, and outstanding product quality, the company has earned the recognition and trust of downstream customers, becoming one of the primary suppliers of rare earth permanent magnet materials for application devices to many leading international consumer electronics brands. The main product details are as follows: (1) Single-magnet Application Devices These products are made from high energy-density and high coercivity rare earth permanent magnetic materials, formed into independent functional units through precision molding. With excellent magnetic performance stability, they are mainly used in laptops, tablets, smartphones, smart home devices, and electronic accessories. They meet the consumer electronics industry’s demands for miniaturization, precision, lightweight design, and high performance. The outstanding stability of single magnets are also widely used in motors to provide stable and efficient magnetic drive power for various smart devices. (2) Magnetic Component Application Devices Magnetic component applications represent another major business segment. By integrating multiple magnetic elements with structural components and leverage our mature backend manufacturing processes and automated equipment design capabilities. The result is more complex and highly integrated magnetic devices. Application includes magnetic positioning systems for high-end tablets with detachable keyboards, folding phone hinge magnets, magnetic wireless charging modules for smartphones, and permanent magnets for circuit breakers in new energy charging stations. The company collaborates closely with many well-known consumer electronics brands, providing them with high-performance magnetic assemblies to meet their needs for functionality and optimized design. 2. Main Business Model (1) Production Model The company adopts a ‘production based on sales + demand forecasting’ production management approach. Since different clients have specific requirements regarding product structure, performance, and surface treatment, the company customize process standards, production workflows, automation equipment development, and inspection criteria based on individual client needs. Production plans are then formulated according to confirmed orders or forecasted demand. The company’s production process is mainly divided into two main phases products design and development, and mass production. During the design and development phase, we work closely with the client’s overall product plan to develop rare earth magnetic components based on specific performance parameters, structure dimensions, appearance, and surface coatings. Sample prototypes are then produced for testing and validation by the client. After the client’s certification and order placement, the product enters the mass production phase. In the mass production stage, once final order confirmation is received, the company conducts a contract review to comprehensively evaluate personnel, equipment, raw and auxiliary materials required for the entire production process, and delivery timelines. This allows for the rational allocation of production resources and scheduling of production accordingly. Once the production tasks, SOPs and quality standards are communicated to each workshop and production line. Based on customer-specific requirements, we customize fixtures and automate equipment, accordingly, organize production teams, and conduct inspections before products are stored. The company operates a complete industry chain—from sintered NdFeB (Neodymium-Iron-Boron) magnet production to final single-magnet and magnetic assembly device manufacturing. This includes material formulation, magnetic circuit design, precision machining, surface treatment, magnetization, and intelligent assembly. Every stage of mass production is strictly controlled through standardized management systems to ensure consistent product quality. Each phase—from design to delivery—meets customer requirements and expectations. For certain basic machining steps, we also adopt industry-standard outsourcing practices to align with industry characteristics. (2) Sales Model The company primarily adopts a direct sales model. Since the products are customized, it is essential to maintain close communication with customers throughout the entire process including product design, R&D, prototyping, mass production, delivery, and after-sales service. The company signs a framework agreement with clients that define terms such as supply method, payment terms, and quality assurance. Customers place specific orders or supply plans under these agreements, specifying product specifications, quantities, prices, and delivery schedules. Both parties then proceed with production, delivery, settlement, and payment in accordance with the framework and corresponding orders. (3) Procurement Model The company has established a dedicated procurement department responsible for sourcing materials and production equipment. This department is in charge of evaluating, selecting, and regularly assessing suppliers, maintaining a dynamic Approved Supplier List. Material procurement includes raw and auxiliary materials, production supplies, and packaging consumables. The primary raw material is sintered NdFeB blanks. Auxiliary materials include other components required for single-magnet and magnetic assembly products, such as iron parts, PET Mylar sheets, adhesives, etc. Production supplies refer to items like abrasives and materials used for plating baths. Packaging materials include cartons, tape, and other consumables. Based on customer orders provided by the sales department and inventory levels, the planning department formulates raw material procurement requests, while the production department formulates auxiliary material procurement plans. These are then executed by the procurement department. To mitigate risks from price fluctuations and demand changes, the company forecasts inventory needs based on historical product demand and conducts periodic purchases to maintain a safe stock level.