YOOZOO Interactive CO., LTD
游族网络
002174
Shenzhen Stock Exchange
Company Profile
(1) Industrialized R&D system The company has set up a standardized project work and management process, continuously improved and optimized, and through process standardization management activities, it not only improves the quality of products, improves work efficiency, but also greatly reduces the operating costs and business risks of the enterprise; At the same time, the company has set up a technical expert management committee to assist in solving technical problems and promoting technological innovation and progress; In addition, the company has built an integrated AI platform to empower the game production pipeline, and continuously promote the automation, standardization, and scale of production in the fields of art asset generation, engine, technology, dubbing, planning, and localized multilingual version production. (2) Diversified issuance capabilities The company not only improves the terminal adaptation ability, lowers the threshold for user use, expands the coverage breadth through the cross-border resource integration of the IP linkage model, but also improves the distribution capability from the means of issuance. In addition, the company is also actively exploring the consolidation of diversified distribution capabilities through various cutting-edge technologies, and transforming advanced technologies such as big data and AI into productivity. (3) Long-term operation capabilities The company has always adhered to refined operations, and maximized the value of user life cycle through meticulous user behavior management and resource allocation. In addition, the company has launched the AI playmate product "Xiaoyou", which provides personalized customization services for different target groups, aiming to strengthen player bonds, provide more stable game relationships, and improve user stickiness, so as to achieve long-term operation of the game.
Full description
Founded in 2009, Yoozoo Interactive Co.,Ltd. is a global interactive entertainment technology company headquartered in Shanghai. With the "Global Card" strategy as the core, the company focuses on game development, publishing and operation. In June 2014, Yoozoo officially landed on the main board of China's A-share market. The company adheres to the mission of "science and technology to praise civilization", and carries out digital interpretation of traditional culture, and its products such as "Youth of the Three Kingdoms" series, "Youth Journey to the West" series, and "Mountains and Seas Mirror Flowers" - Return are all based on Chinese classical culture, combined with innovative gameplay, so that global players can fully feel the charm of traditional Chinese culture. As one of the earliest game manufacturers in China to go overseas, the company has accumulated more than 1,000 partners around the world, with a distribution territory covering more than 200 countries and regions such as Europe, America, the Middle East, Asia and South America, with a total of nearly 1 billion users worldwide. In terms of AI technology innovation, Youzu established the "AI Innovation Institute" in June 2023, focusing on breakthroughs in "AIGC" and "AI-empowered game globalization", providing full-link support for game research and operation, and reshaping the player experience.