Winnovation Culturaltainment Development Limited
盈新发展
000620
Shenzhen Stock Exchange
Company Profile
1. Scarcity of Cultural Tourism Assets and National-Level Resort Brand The company's core cultural tourism asset, Changsha Tongguan Kiln Guofeng Amusement Park, was successfully upgraded to a national-level tourist resort in 2024. This qualification is a scarce resource nationwide and even more exceptional within Hunan Province, forming the foundational competitive barrier for the company's cultural tourism sector. Leveraging the irreplicable historical and cultural heritage of the Tang Dynasty Tongguan Kiln ruins, the park has developed a distinctive Tang-style ancient town cultural tourism IP, achieving differentiated positioning in cultural performances, intangible cultural heritage experiences, and nighttime economy. The brand recognition and market appeal of the park continue to grow. The company's existing scenic areas benefit from clear strategic positioning, rich construction content, profound cultural depth, upgraded products, excellent interactive experiences, convenient transportation, and significant regional consumption potential, laying a solid foundation for park operations. The company-owned travel agency, Hunan Overseas Tourism, has long been entrenched in the Hunan market with a broad customer base and high market share, effectively channeling tourist traffic to the scenic areas for synergistic development. The brand awareness and influence of the scenic areas continue to rise, attracting significant media attention this year. CCTV has featured the park five times with in-depth coverage; China Tourism News highlighted its operational strengths and inbound tourism impact on its front page; and official media outlets such as People's Political Consultative News, China Daily, and Hunan Satellite TV have also reported on it multiple times. This widespread coverage by authoritative media has greatly enhanced the park's brand recognition and reputation, attracting more visitors. The company implements unified management of its large scenic areas, integrating amusement parks, hotels, homestays, commercial spaces, museums, and science and technology museums under a comprehensive organizational framework. It has established scientific management systems and standardized service processes, supported by an experienced management team and highly skilled professionals. Through robust training programs and effective incentive and promotion mechanisms, the company continuously improves employee dedication, competency, and service quality, delivering praised and professional services to visitors. The park actively promotes the integrated development of culture, technology, tourism, and healthcare, expanding its business scope. By hosting national-level conferences, it has demonstrated excellence in conference services, reception guarantees, and service innovation, earning high recognition. This not only showcases the park's high-quality service and operational strength but also attracts more key corporate and government clients, further enhancing its comprehensive competitiveness. Efforts to increase visitor flow, enhance product offerings, deepen cultural exploration, adopt an open-platform mindset, and integrate external resources have strengthened the park's competitiveness. All operational measures are visitor-centric, boosting participation, improving experiences, and highlighting the essence of tourism to continuously elevate the park's market reputation. Hunan Overseas Tourism, under the company's umbrella, has grown over three decades into a comprehensive travel agency covering tourism, media, exhibitions, ticketing, trade, and real estate marketing. Adhering to a "group management, networked operations" model, it operates 31 subsidiaries across the province with 15 sub-brands, boasting a well-established service network. Specializing in high-end government and business receptions as well as large group services, it has hosted numerous national-level conferences, accumulating extensive cross-cultural and high-standard service experience. 2. Post-Restructuring Debt and Governance Optimization with Clear Strategic Positioning Following the completion of bankruptcy restructuring, the company's controlling shareholder changed to Hunan Tianxiang Yingxin Technology Development Co., Ltd. The governance structure was comprehensively reshaped, and historical debt burdens were significantly reduced, providing a more optimized financial foundation and capital operation conditions for strategic transformation. The new management team possesses extensive experience in industrial investment, capital operations, and corporate management. After the company's renaming, it established a strategic transformation plan to "consolidate the foundation of real estate, shape the soul of cultural tourism, and explore new quality unbounded." After acquiring Changxing Semiconductor, the company plans to fully support its production and operations, focusing on integration, optimizing governance, retaining core technical teams, and achieving deep integration of business, technology, and talent to ensure stable operations. 3. Shaping Brand Image and Expanding Industry Influence In 2025, Yingxin Development's brand image was fully revitalized, with significantly enhanced recognition and influence. The company was honored as one of the Top 100 Cultural Tourism Groups of the Year, awarded Excellence in Investor Relations and AI Frontier Innovation among listed companies. Changsha Tongguan Kiln Guofeng Amusement Park was recognized as the "2024 Outstanding Vice President Unit" by the Hunan Tourism Association and selected for the Hunan Radio and Television Bureau's short video filming base support program. Tongguan Kiln Lijing Hotel won the "2025 High-Quality Development Supreme Award" in the tourism hotel industry. Hunan Overseas Tourism was named an Honest Operation Travel Agency and Outstanding Member Unit by the Hunan Travel Agency Association. Beijing Yuehao Property ranked among the Top 100 Comprehensive Strength The current content involves sensitive information. Please try a new topic.
Full description
The company is a listed company that integrates the development and operation of cultural and tourism scenic spots, hotel management, travel agencies, real estate development, construction, property services, planning and design, and has comprehensive development capabilities in multiple industries. In recent years, the company has focused on promoting the development of its main cultural and tourism business, refining the tourism ecosystem, and covering large-scale scenic spots, museums, cultural performances, entertainment experiences, high-end hotels, homestays, travel agencies, cultural and tourism design institutes. The company will continue to develop its cultural and tourism business with high quality.